Wednesday 27 February 2008

I thought websites were supposed to be useful?

Having just finished one rant at a mobile phone website, here's another:

A few pointers when trying to market your product:
  1. Not showing any images of the inside of a flip phone, because you want to stress that the outside has buttons (gasp!) and speaker grills on it, does not help your cause.
  2. Advertising "Type faster with predictive text!" as a feature makes you look amateurish and shifty. This technology is how old, exactly?

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